Lead Generation VA · Outsourced SDR

Outsourced SDR UK: a dedicated sales development VA from £5 per hour

An outsourced SDR is a sales development rep you do not have to recruit, train, manage or replace. Ours is a dedicated virtual assistant who researches prospects against your ideal customer profile, runs your outreach across email and LinkedIn in your voice, qualifies the replies and books the discovery calls into your diary, with every touch logged in your CRM. It is the full-funnel version of our lead generation virtual assistant service: UK-managed, based in our Cairo office, working your hours inside your tools, from £5 per hour on the entry rate, on a rolling monthly agreement.

Prospect researchMulti-channel outreachQualificationBooked calls

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✓ From £5/hour ✓ UK-managed ✓ Dedicated VA, not shared ✓ No long-term contract

What They Handle

What an outsourced SDR does for your pipeline

Prospect research

Researches and qualifies leads against your ideal customer profile, sourced from LinkedIn, industry databases and your existing CRM, with a reason on every row.

Cold email outreach

Runs multi-step email sequences using your tools and your messaging, measured on replies and meetings rather than volume sent.

LinkedIn prospecting

Sends connection requests and follow-ups, and engages with prospects' content to warm them up before outreach.

Qualification and call booking

Works the replies, asks the qualifying questions you set, manages your booking link, sends the prep and confirms attendance.

CRM hygiene

Keeps the pipeline accurate: contact details updated, activities logged, deals moved between stages, duplicates removed.

Lead nurturing

Re-engages cold and dormant leads with sequenced follow-ups so opportunities do not fall through the cracks.

Different stack? These are examples. Your VA is trained on your CRM, your outreach tools and your messaging during onboarding, and works inside your accounts.

Dedicated vs agency

A dedicated SDR VA vs an outsourced SDR agency

An SDR agency sells you a share of a rep and a share of a playbook. The rep is on several accounts, the messaging is templated across clients, the data lives in the agency's stack, and when the contract ends the pipeline and the learning leave with it.

A dedicated SDR VA is one person on your account alone, working inside your CRM and your domain, so every prospect, sequence and reply is yours and stays yours. They learn your market and your objections and get better month by month. A UK team supervises quality, and if the fit is wrong we replace the person and carry the handover. The cost is a fraction of a UK SDR salary with the overheads that come with it, and there is no agency margin on top.

Who It's For

Who an outsourced SDR is built for

B2B founders doing their own prospecting

You know who to sell to; you do not have the hours to find and reach them. An SDR VA takes the top of the funnel so you take the calls.

Sales teams that need pipeline without another salary

A closer's time spent prospecting is expensive. A dedicated SDR feeds each closer with qualified calls at a fraction of a UK hire.

Agencies and consultancies with a repeatable offer

If the ideal customer and the message are clear, outreach is a process. Your VA runs the process every day.

Businesses testing a new market

Stand up outreach into a new segment in a week, measure reply and meeting rates, and scale or stop without hiring and firing.

Cost Comparison

What an outsourced SDR costs in the UK

The entry rate is £5 per hour for the first 6 months on the Entry tier, 3 months on Mid, 1 month on Expert. It covers your dedicated VA's time, our office facilities in Cairo, and the supervision and management that keep quality up. After the promotion, the lead generation rate card applies: £5.50 per hour full time on the Entry tier (160 hours a month, £880) or £6.50 per hour part time (80 hours a month, £520), with Mid at £6.33 and Expert at £6.88 per hour full time. Your outreach and CRM tools are yours and stay in your name.

Set that against a UK in-house SDR once salary, employer National Insurance, pension, holiday, tool licences and a desk are counted; the comparison card on this page shows the calculator's model, and the full calculator gives your figures for your hours.

UK In-House · Entry level

UK in-house SDR (calculator model)

£2,634 a month gross salary, full time (the calculator's lead-generation benchmark, ONS ASHE 2025)

Monthly salary£2,634

Benefits (5% of salary)£132

Equipment and office£442

Management time (2 hrs a week)£156

~£3,363/mo

~£40,355 / year

Ant Assist VA · Entry

Dedicated Outsourced SDR

160 hrs a month · £5/hour for the first 6 months (£800/mo), then £5.50/hour on the lead generation rate card

VA hours (160h × £5.50/hour standard rate)£880

Management and supervisionIncluded

Recruitment and onboardingIncluded

Office infrastructureIncluded

£880/mo

£10,560 / year at the standard rate

You save ~£29,795 / year at the standard rate (est.)

What the £5/hour entry rate includes

Dedicated VA, never shared
UK-hour aligned support
Management and supervision included
Recruitment and onboarding included
Office infrastructure included
VA replacement available
No NI, pension, or holiday costs
No long-term contract, rolling monthly

These are typical estimates. Get your exact numbers in the full calculator.

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Process

How to hire an outsourced SDR: from first call to live outreach

First call

A 15-minute call about who you sell to, what you sell, your current outreach and tools, and the hours you need.

Matching

We select a VA from our in-house team with experience of B2B prospecting in your kind of market and introduce them to you.

Onboarding

Together we write the ideal customer profile and the targeting criteria you approve, the sequences in your voice, the qualifying questions and the handover rule, and connect your tools through a password manager.

Live outreach

Most clients have their VA active within 5 to 7 working days of signing up, and at full productivity within the first two weeks.

Ongoing management

A UK team supervises quality, reviews the weekly numbers with your VA, and refines targeting and messaging with you based on reply rates.

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Why Managed

Why a managed SDR VA beats an agency or a freelancer

Managed, not just placed.

Your VA is recruited, trained and supervised from our own in-house office. Not a shared rep, not a freelancer profile.

Replaceable without restart cost.

If the fit is wrong, we replace the VA and carry the handover. No re-recruitment, no starting from zero.

No NI, pension, or holiday overhead.

One hourly rate; the employment costs sit with us.

Language and cultural alignment with UK prospects.

Trained on your tone and your market before they send a word on your behalf.

Your data stays yours.

Every VA signs an NDA and a data-processing agreement, works inside your CRM and domain through password managers, and you can revoke access at any time.

Rolling monthly.

Scale hours up or down, pause, or cancel with 30 days' notice.

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FAQ

Common questions about hiring an outsourced SDR

Our VAs are experienced with CRMs including HubSpot, Pipedrive, Salesforce, and Zoho, as well as outreach platforms like Apollo, Lemlist, Mailshake, and Instantly. They also work with LinkedIn Sales Navigator, Hunter.io, and other prospecting tools. If you use something not listed, let us know during onboarding.

Yes. Your VA works under your brand and sends emails from your domain and can manage outreach via your LinkedIn account or a connected tool. All messaging is drafted to your tone and reviewed by you before sequences go live.

We work with you to define your ideal customer profile (ICP) before any prospecting starts. Your VA only researches and contacts prospects who match that profile. You will review and approve targeting criteria upfront, and we refine it together based on response rates.

Most clients have their VA active within 5 to 7 working days of signing up. That includes matching you to the right VA, a kick-off call, and tool access setup. Your VA will typically hit full productivity within the first two weeks.

No problem. We can help you set up a basic CRM (HubSpot free tier is a popular starting point) during onboarding. Your VA can then own it from day one, setting up pipeline stages, importing any existing contacts, and keeping it clean going forward.

No long-term contract is required. We operate on a rolling monthly basis. You can scale hours up or down, pause, or cancel with 30 days' notice. Most clients stay because the VA becomes embedded in their workflow.

Didn't find your answer? Browse more common questions in the Help Center.

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Pipeline without the payroll.

One dedicated SDR VA, from £5 per hour. Book a free 15-minute call.

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