Virtual assistants for
Customer Service
A chat widget with nobody behind it loses the visitor who was about to buy. One dedicated VA staffs your chat during your hours, answers in your voice and books the next step. Here is how it works.
Trusted by businesses



















Product, pricing, delivery and availability questions answered in the minute they are asked, from your knowledge base and your rules.
Order status, account questions, how-to problems and routine complaints resolved in the chat, with the ticket logged in your helpdesk.
Asks the qualifying questions you set, collects contact details, and books the demo or call through your booking link.
Anything outside their scope goes to you or a named colleague immediately, with the transcript and a one-line summary attached.
Chat, email and helpdesk tickets worked from one seat so a visitor who switches channel does not start again.
Turns the questions that keep coming up into canned responses and help articles, so the chat gets faster every month.
A chatbot answers what it has been scripted to answer and hands off the rest, usually to nobody. A shared chat agency puts a rotating agent on your widget who is also on twenty other widgets, working from a script you wrote once.
A dedicated chat VA is one named person who learns your products and your customers and stays on your chat every day. They can read a hesitant buyer, answer the real question, and offer the next step. They know when to say "let me check that with the team" and they come back. If you want the bot for after-hours triage, keep it; your VA takes over the moment your hours start.

With Ant Assist the entry rate is £5 per hour for the first 6 months on the Entry tier, 3 months on Mid, 1 month on Expert.
| RecommendedAnt Assist£952 a month£800 a month for the first 6 months at £5/hour | UK in-house hire~£2,866/mo | UK agencyapprox. £3,500 to £4,500 | |
|---|---|---|---|
| Who manages the work | IncludedOur UK team supervises | Not includedYou do | PartlyThe agency |
| Recruitment and onboarding | IncludedIncluded | Not includedYou recruit and train | IncludedThe agency matches |
| Employer NI and pension | IncludedNone to pay | Not includedYou pay both | PartlyBuilt into the rate |
| Office and equipment | IncludedIncluded | Not includedYou provide | PartlyVaries by agency |
| Holiday and sick cover | IncludedCover provided | Not includedYou find cover | PartlyVaries by agency |
| Replacement if it is not right | IncludedReplaced, no restart cost | Not includedRe-hire from scratch | PartlyVaries by agency |
| Contract | IncludedRolling monthly, 30 days' notice | Not includedEmployment contract | PartlyVaries by agency |
UK agency figures are an approximate range around the £25 per hour agency benchmark our calculator uses.
These are typical estimates. Get your exact numbers in the full calculator. Or read how much a virtual assistant costs in the UK.
Calculate your exact savings →Didn't find your answer? Browse more common questions in the Help Center.
One dedicated live chat VA, from £5 per hour. Book a free 15-minute call.
A free 15-minute call, no obligation. Or get an instant estimate with the calculator.