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Lead Generation VA · Outsourced Cold Calling

Outsourced Cold Calling UK: a dedicated calling VA from £5 per hour

Cold calling still books meetings when the list is right, the caller is prepared and the calls happen every day. Outsourcing it to a dedicated virtual assistant gives you all three without a UK telesales salary: your VA researches the list against your ideal customer profile, calls in your name on UK hours over your VoIP platform, works objections to your script, books the meeting into your diary and logs every call in your CRM. It is the phone channel of our lead generation virtual assistant service: UK-managed, based in our Cairo office, from £5 per hour on the entry rate, on a rolling monthly agreement.

Researched listsCalls in your nameObjection handlingBooked meetings
From £5/hour UK-managed Dedicated VA, not shared No long-term contract
What They Handle

What an outsourced cold calling VA does

Builds and cleans the call list

Researches prospects against your ideal customer profile from LinkedIn, industry databases and your CRM, finds the right contact and number, and removes anyone who should not be called.

LinkedIn

Makes the calls on UK hours

A steady daily volume of calls in your name over your VoIP platform, during the hours your prospects answer, from a managed office rather than a kitchen table.

Works the objections to your script

The opening, the qualifying questions, the answers to the five objections you hear most, and the ask, all written with you and refined from real calls.

Books the meeting

Interested prospects go straight into your diary through your booking link, with the call notes attached and a confirmation sent.

Follows up by email and LinkedIn

Voicemails and "call me next month" get a follow-up sequence in your voice, so the call is the start of a conversation rather than the end.

LinkedIn

Logs every call in the CRM

Outcome, notes and next step recorded against the contact, so you can see connect rates, conversations and meetings by list and by week.

Different stack? These are examples. Your VA is trained on your script, your CRM and your dialler during onboarding, and works inside your accounts.

Dedicated vs agency

A dedicated calling VA vs a telemarketing agency

A telemarketing agency sells you callers by the hour or the appointment, from a floor of agents who are on your campaign this week and someone else's next. The script is generic, the list is often theirs, and the appointments are measured on volume, not on whether the prospect turns up.

A dedicated calling VA is one person on your campaign alone, working your list in your CRM, learning your market call by call. They know which objections are real, which sectors answer at 8.30, and which "not now" is worth a follow-up. A UK team supervises quality; if the fit is wrong, we replace the person and carry the handover. There is no agency margin and no minimum campaign.

Who It's For

Who outsourced cold calling is built for

B2B businesses whose buyers still answer the phone

Trades suppliers, professional services, industrial and wholesale: sectors where a call reaches the decision-maker and an email does not.

Sales teams that want the dials done for them

Closers close; a VA does the hundred dials that produce the three conversations.

Businesses launching into a new sector or region

Test a list and a script for a month, read the connect and meeting rates, and scale or stop without hiring.

Companies whose email outreach has plateaued

Adding a phone touch to a sequence lifts reply rates; your VA runs the calls alongside the emails from one CRM.

Cost Comparison

What outsourced cold calling costs in the UK

The entry rate is £5 per hour for the first 6 months on the Entry tier, 3 months on Mid, 1 month on Expert. It covers your dedicated VA's time, our office facilities in Cairo, and the supervision and management that keep quality up. After the promotion, the lead generation rate card applies: £5.50 per hour full time on the Entry tier (160 hours a month, £880) or £6.50 per hour part time (80 hours a month, £520), with Mid at £6.33 and Expert at £6.88 per hour full time. Your VoIP platform and CRM are your subscriptions and stay in your name.

Set that against a UK in-house telesales or sales development hire once salary, employer National Insurance, pension, holiday and a desk are counted; the comparison card on this page shows the calculator's model, and the full calculator gives your figures for your hours.

UK In-House · Entry level
UK in-house SDR (calculator model)
£2,634 a month gross salary, full time (the calculator's lead-generation benchmark, ONS ASHE 2025)
Monthly salary£2,634
Benefits (5% of salary)£132
Equipment and office£442
Management time (2 hrs a week)£156
~£3,363/mo
~£40,355 / year
Ant Assist VA · Entry
Dedicated Outsourced Cold Calling
160 hrs a month · £5/hour for the first 6 months (£800/mo), then £5.50/hour on the lead generation rate card
VA hours (160h × £5.50/hour standard rate)£880
Management and supervisionIncluded
Recruitment and onboardingIncluded
Office infrastructureIncluded
£880/mo
£10,560 / year at the standard rate
You save ~£29,795 / year at the standard rate (est.)

What the £5/hour entry rate includes

  • Dedicated VA, never shared
  • UK-hour aligned support
  • Management and supervision included
  • Recruitment and onboarding included
  • Office infrastructure included
  • VA replacement available
  • No NI, pension, or holiday costs
  • No long-term contract, rolling monthly

These are typical estimates. Get your exact numbers in the full calculator.

Calculate your exact savings →
Process

How to outsource cold calling: from first call to live dialling

1
First call
A 15-minute call about who you sell to, what a good meeting looks like, your current script and list, your dialler and CRM, and the hours you need.
2
Matching
We select a VA from our in-house team with outbound calling experience in your kind of market and introduce them to you.
3
Onboarding
Together we write the ideal customer profile and the targeting you approve, the script and the objection answers, the booking rules and the handover rule; tools are connected through a password manager.
4
Live dialling
Most clients have their VA active within 5 to 7 working days of signing up, and at full productivity within the first two weeks.
5
Ongoing management
A UK team supervises quality, listens to sample calls with your VA, reviews the weekly numbers (dials, connects, conversations, meetings) and refines the script and the list with you.
Why Managed

Why a managed calling VA beats an agency or a freelancer

Managed, not just placed.
Your VA is recruited, trained and supervised from our own in-house office. Not a call floor, not a freelancer profile.
Replaceable without restart cost.
If the fit is wrong, we replace the VA and carry the handover. No re-recruitment, no starting from zero.
No NI, pension, or holiday overhead.
One hourly rate; the employment costs sit with us.
Language and cultural alignment with UK prospects.
Fluent English, UK-aligned hours, trained on your script and your market before the first dial.
Your data stays yours.
Every VA signs an NDA and a data-processing agreement, works inside your CRM and dialler through password managers, and you can revoke access at any time.
Rolling monthly.
Scale hours up or down, pause, or cancel with 30 days' notice.
Rated 5.0 on Google.Trusted by our clients
FAQ

Common questions about outsourced cold calling

Calls run over VoIP platforms; on the data side our VAs are experienced with CRMs including HubSpot, Pipedrive, Salesforce, and Zoho, as well as outreach platforms like Apollo, Lemlist, Mailshake, and Instantly, LinkedIn Sales Navigator and Hunter.io. If you use something not listed, let us know during onboarding.

Yes. Your VA works under your brand and sends emails from your domain and can manage outreach via your LinkedIn account or a connected tool. All messaging is drafted to your tone and reviewed by you before sequences go live.

We work with you to define your ideal customer profile (ICP) before any prospecting starts. Your VA only researches and contacts prospects who match that profile. You will review and approve targeting criteria upfront, and we refine it together based on response rates.

Ant Assist VAs are managed from our in-house offices in Cairo. They work UK-aligned hours and communicate in fluent English. The office environment ensures consistent supervision, equipment, and accountability every day.

Most clients have their VA active within 5 to 7 working days of signing up. That includes matching you to the right VA, a kick-off call, and tool access setup. Your VA will typically hit full productivity within the first two weeks.

No long-term contract is required. We operate on a rolling monthly basis. You can scale hours up or down, pause, or cancel with 30 days' notice. Most clients stay because the VA becomes embedded in their workflow.

Didn't find your answer? Browse more common questions in the Help Center.

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The dials done, the meetings booked.

One dedicated calling VA, from £5 per hour. Book a free 15-minute call.

Discovery callRole briefVA matchedOnboarded into your tools

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