TikTok Advertising Specialist
Get your tasks done, stress less.
TikTok Advertising Specialist for Businesses
Get a massive reach with a small budget.- No Remote Risks
- Higher conversion and engagement rates.
- Tailored to your business and industry.
- Always on Call
- Built-In Cultural Fit
- Skilled VAs. Ready When You Are.
- Save over £15,000 a year
What Is a TikTok Advertising Specialist and How Can They Help Your Business?
The one who runs the TikTok paid ads well.
TikTok is known for its massive reach, as its user count surpassed 1 billion in 2025.
With accurate ad management, a TikTok advertising specialist can help your business run TikTok ads effectively and reach its target audience through a variety of creative content formats.
Business Benefits of Hiring a TikTok Advertising Specialist
- Cost-saving solutions.
- Reduced stress.
- Boosted productivity.
- Higher rates of engagement and conversion.
- Reduced the burden of ad management.
- Relying on experts and dedicated virtual assistants.
- Consistent management and oversight.
- Strong and effective online presence.
TikTok Advertising Specialist Tasks You Can Delegate Today
Campaign Strategy
Develop a TikTok campaign strategy, plan and structure, and set the campaign goals that align with the brand’s objectives.
Study the Target Audience
Identify the target audience by its demographics, behaviour, and interests to ensure proper targeting and segmentation.
Stay Up-to-Date with Trends
Following industry trends, consistently update the platform accordingly.
Budget Management
Manage daily, monthly, and yearly budgets, and allocate spending effectively across campaigns.
Testing & Optimisation
Run A/B tests on creatives, audiences, and placements to identify what works best, then refine campaigns to improve results continuously.
Tracking Performance
Monitor key metrics, including impressions, CTR, CPC, CPM, and conversions, to measure success and identify areas for improvement.
Use Tools: TikTok Pixel & Ads Manager
Leverage TikTok Pixel to track user actions and optimise campaigns, while using TikTok Ads Manager to manage, analyse, and report on ad performance.
Creative Management
Develop engaging ad creative copies and visuals tailored to TikTok’s format, including short-form videos, graphics, and captions, ensuring the content is visually appealing and aligns with brand messaging.
Who Should Hire a TikTok Advertising Specialist?
- Small Business Owners & Startups
- E-commerce Store Owners
- Marketing Agencies
- Service-based businesses like coaches, Consultants, and Creators.
- Busy Entrepreneurs
OUR PRICING
Part-Time vs Full-Time TikTok Advertising Specialist Support
80 hours at part-time hiring.
Entry level
- Assist in setting up campaigns based on provided goals and structures.
- Conduct basic research on demographics, interests, and behaviour to build audience lists.
- Track trending sounds, hashtags, and formats to suggest for content ideas.
- Follow daily budget guidelines set by senior staff and report on spending performance.
- Support in running small-scale A/B tests and documenting results for analysis.
- Generate basic performance reports and share key metrics with the team.
- Learn to set up TikTok Pixel tracking codes and create campaigns under supervision.
- Draft ad copies, collect visuals, and assist designers with TikTok-ready content.
Mid level
- Plan and structure campaigns, defining clear goals and adjusting strategies to meet performance targets.
- Analyse audience segments, create lookalike audiences, and optimise targeting based on data insights.
- Apply trending formats to campaigns and adapt creative strategies to reflect platform updates.
- Allocate and adjust daily and monthly budgets across multiple campaigns to achieve the best ROI.
- Manage A/B testing across creatives, placements, and bidding strategies, implementing data-driven refinements.
- Monitor detailed KPIs, including CTR, CPC, CPM, and ROAS, and provide actionable insights to improve campaigns.
- Manage pixel integrations, track conversion events, and optimise campaigns using Ads Manager.
- Collaborate with designers and copywriters to produce engaging TikTok-first creatives and ensure brand alignment.
Expert level
- Define long-term TikTok advertising strategies, align campaigns with overall business objectives, and lead campaign innovation.
- Oversee audience segmentation strategies, predict market behaviour, and establish data-driven targeting frameworks.
- Anticipate platform shifts, guide trend adoption at scale, and integrate insights into broader marketing strategies to drive growth.
- Plan and control yearly budget allocation, optimise spending efficiency, and forecast future budget requirements.
- Design and lead comprehensive optimisation frameworks, ensuring continuous improvement across all campaigns.
- Present high-level performance reviews, forecast results, and align insights with overall business KPIs.
- Oversee the proper use of tracking infrastructure, ensure accurate attribution, and leverage advanced tools to scale campaigns.
- Lead the creative strategy, guide teams on TikTok-specific storytelling, and approve final campaign creatives to maintain brand consistency.
160 hours at full-time hiring.
Entry level
- Assist in setting up campaigns based on provided goals and structures.
- Conduct basic research on demographics, interests, and behaviour to build audience lists.
- Track trending sounds, hashtags, and formats to suggest for content ideas.
- Follow daily budget guidelines set by senior staff and report on spending performance.
- Support in running small-scale A/B tests and documenting results for analysis.
- Generate basic performance reports and share key metrics with the team.
- Learn to set up TikTok Pixel tracking codes and create campaigns under supervision.
- Draft ad copies, collect visuals, and assist designers with TikTok-ready content.
Mid level
- Plan and structure campaigns, defining clear goals and adjusting strategies to meet performance targets.
- Analyse audience segments, create lookalike audiences, and optimise targeting based on data insights.
- Apply trending formats to campaigns and adapt creative strategies to reflect platform updates.
- Allocate and adjust daily and monthly budgets across multiple campaigns to achieve the best ROI.
- Manage A/B testing across creatives, placements, and bidding strategies, implementing data-driven refinements.
- Monitor detailed KPIs, including CTR, CPC, CPM, and ROAS, and provide actionable insights to improve campaigns.
- Manage pixel integrations, track conversion events, and optimise campaigns using Ads Manager.
- Collaborate with designers and copywriters to produce engaging TikTok-first creatives and ensure brand alignment.
Expert level
- Define long-term TikTok advertising strategies, align campaigns with overall business objectives, and lead campaign innovation.
- Oversee audience segmentation strategies, predict market behaviour, and establish data-driven targeting frameworks.
- Anticipate platform shifts, guide trend adoption at scale, and integrate insights into broader marketing strategies to drive growth.
- Plan and control yearly budget allocation, optimise spending efficiency, and forecast future budget requirements.
- Design and lead comprehensive optimisation frameworks, ensuring continuous improvement across all campaigns.
- Present high-level performance reviews, forecast results, and align insights with overall business KPIs.
- Oversee the proper use of tracking infrastructure, ensure accurate attribution, and leverage advanced tools to scale campaigns.
- Lead the creative strategy, guide teams on TikTok-specific storytelling, and approve final campaign creatives to maintain brand consistency.
3-step process to get your
dedicated TikTok Advertising Specialist
Step 1
Book a discovery call.
How about a quick chat? During the discovery call, we discussed your business needs and the specific service you require. For which industry? The key skills that would enhance your job. Think of it as setting the foundation. We listen carefully so we can provide the proper support from the very beginning.
Step 2
Get matched with your VA.
Start communicating with your newly identified partner, who aligns with your goals, culture, and values, as we carefully select your partner for you.
Step 3
Begin onboarding
In the onboarding phase, we turn plans into action, with your tasks done by a UK-led managed virtual assistant.
Testimonials
Clients Feedback on Our TikTok Advertising Specialist Services

"Ant Assist has completely transformed the way I manage my workload. The virtual assistant they matched me with is incredibly organised, proactive, and reliable. I used to spend hours on admin tasks, but now I can finally focus on strategy and growth. The onboarding process was smooth and professional. Highly recommended!"
Oliver Bennett
Marketing Manager, 34
"As a small business owner, finding trustworthy help is always a challenge. Ant Assist made the process effortless. My VA handles customer support, inventory checks, and even social media scheduling. It feels like I’ve gained an entire extra pair of hands. Brilliant service from start to finish!"
Amelia Turner
E-commerce Business Owner, 29
"I wasn’t sure virtual assistants would work for my industry, but Ant Assist proved me wrong. The assistant they provided is punctual, detail-oriented, and incredibly efficient with lead generation and appointment management. My productivity has doubled. Exceptional company and top-tier support."
James Whitfield
Real Estate Consultant, 41
Start Working with a TikTok Advertising Specialist Today
Led traffic and make them loyal to your business.
Hire your TikTok advertising assistant with a complimentary consultation.
TikTok Advertising Specialist – FAQs
TikTok advertising is considered one of the most effective platforms for delivering successful ads, resulting in higher conversion rates, thanks to its user-friendly interface.
The core advertising tools are TikTok Ads Manager, TikTok pixel, TikTok Creative Centre, and TikTok Business Centre.
The cost of advertising on TikTok is from $20/day per ad group and $50/day per campaign, and for the CPC (Cost per click), it’s from $0.20 to $2.00, CPM (Cost per 1,000 impressions) from $10 to $20, and CPV (Cost per view) from $0.01 to $0.02, Tiktok ads price usually vary by audience, ad quality, and campaign goals.